LG Display Co., Ltd., a leading innovator of thin-film transistor liquid crystal display (TFT-LCD) technology, announced today that it has developed the world’s thinnest LCD TV panel measuring 2.6mm.
The development of extremely slim LCD panel was possible by applying the company’s accumulated “slimming” technologies including the use of an ultra-slim, edge-lit LED backlight system and proprietary optical film technology.
The 42-inch panel weighs less than 4 kilograms — making it ideal for wall mounted TVs. Moreover, the new product offers 120Hz refresh rate technology with full HD (1920 x 1080) resolution for clear and sharp image.
In May, LG Display broke the record by unveiling 42- and 47 inch LCD TV panels measuring 5.9mm - the world’s thinnest panels at the time. By nearly halving its record in just seven months, the company maintains its position as the technology leader in ultra-slim LCD panels.
Dr. In Jae Chung, LG Display’s CTO and Executive Vice President noted, “With the development of the world’s thinnest LED LCD TV panel that is only 2.6mm thick, LG Display has once again demonstrated its technical prowess to satisfy customer demand for high resolution and slim design products. We will continue to spur R&D activities in order to provide our customers and the market with the differentiated products that they desire.”
LG Display will showcase the product and its newest cutting-edge display technologies in a private room at the Bellagio Hotel during the upcoming Consumer Electronics Show (CES) 2010 in Las Vegas.
According to DigiTimes several LCD monitor vendors in Taiwan are expected to lower the prices for 24-inch models in order to boost sales and make them a mainstream segment in the local market in 2009, according to market sources.
The report suggests vendors are going to reduce the prices of 24-inch LCD monitors to about NT$6,000 or $180.00 US in the first quarter of 2009, down from the current NT$8,000 ($240 US), and closer to the price level of NT$5,000 ($150 US) for 22-inch models.
That means with some luck and some good mail in rebate deals we might see a few 24" monitors priced at or around $130-$140. That would be nearly half price of current offerings from Newegg and Buy.com
LG Display has announced plans to wow Vegas with its Trumotion 480Hz LCD TV. Not only does the display refresh more than 4 times faster than most of the current offerings on the market it boasts a response time of 4ms. Needless to say those are some unprecedented specs.
Seoul, Korea (December 30, 2008) - LG Display, a leading innovator of TFT-LCD technology, announced today that it has developed the world’s first “Trumotion 480Hz” LCD TV panel, which has an impressive 480 refresh rate per second, accelerating the advent of ultra high-speed images, without sacrificing picture quality.
LG Display’s ‘scanning backlight’ is the technology that enables a backlight to be repeatedly turned on and off to reduce motion blur. When combined with the company’s 240 Hz technology, the display can refresh 480 images per second.
In addition, LG Display’s “Trumotion 480Hz” display boasts an lower motion picture response time (MPRT)of 4ms, eliminating motion blurring for fast moving images and enabling a realistic, crystal clear picture. The display also makes dark images even darker and bright images far brighter — providing unparalleled, vivid picture quality. Moreover, it can reduce energy consumption by adjusting the backlight brightness.
“The world’s first Trumotion 480Hz LCD TV panel is planned to hit the market in the second half of 2009. LG Display will provide its customers with unique, high-end products while delivering crisp picture quality for fast moving images.” noted Mr. Eddie Yeo, Executive Vice President and Head of LG Display TV Business Unit.
LG Display will showcase its newest cutting-edge display technologies featuring improved motion picture response time (MPRT), eco-friendly displays and more in a private room at the Bellagio Hotel during the upcoming Consumer Electronics Show (CES) 2009.
DisplaySearch has revised its TV market forecast for 2009, now estimating that worldwide LCD TV revenues are expected to fall year-on-year for the first time since LCD TV was launched in 2000.
Blaming ongoing economic turmoil which is unlikely to improve in 2009 DisplaySearch estimated revenues could fall as much as 16% on year to $64 billion in 2009, and total TV revenues will fall 18% on year to $88 billion. DisplaySearch expects that 2009 will be the most difficult year yet for the TV industry and supply chain.
The LCD TV market is expected to reach 102.2M units in 2008, which would be 29% Y/Y growth; this is a reduction of 3.6M from the Q3’08 forecast for 2008. In 2009, the LCD TV market is forecast to reach 119.9M units, for 17% Y/Y growth; this has been reduced by 11.5M units from the Q3’08 forecast for 2009. Unit growth in developed regions such as Japan, North America and Western Europe will be just 2% Y/Y, largely due to the impact of the economic crisis.
DisplaySearch forecasts that LCD TV growth in emerging regions will be 45% Y/Y in 2009, lower than the 68% Y/Y growth in 2008. As CRT TV penetration in these emerging regions is 60-70%, the shift to FPD TV continues to be driven by price reductions.
DisplaySearch’s total global TV forecast is 206.4M units in 2008, up 3% Y/Y; 2009 shipments are forecast to be 205.3M units, down 1% Y/Y—the first time in recent memory that there has been a drop in unit shipments.
In addition to a reduction of units, the revenue decline in 2009 will affect the TV supply chain in 2009. Without revenue growth, top brands may aim to increase their market share to maintain revenue, causing challenges for lower-tier players. TV brands, as well as panel manufacturers and material suppliers, will need to aggressively increase 1080p penetration (even for 32"/37" sizes), and accelerate penetration of 120 Hz and differentiated products such as Ultra Slim FPD TVs in order to maintain ASPs.
Two of the world's biggest flat-panel display makers unveiled flexible full-color displays this week.
Two of the world's biggest flat-panel display makers, Sony Corp. and LG.Philips LCD Co. Ltd., unveiled flexible full-color displays at a display industry show in California this week.
Sony took the wraps off its prototype on Thursday and released an impressive video showing the display being bent to form a semi-circle while still displaying a moving video image. The 2.5-inch display has a resolution of 160 pixels by 120 pixels making it a little larger than the typical cell phone screen and a little lower resolution.
The screen from LG.Philips LCD is larger at 4 inches in diagonal width and has a higher resolution of 320 pixels by 240 pixels. In contrast to Sony's video, LG.Philips LCD released only a photo that showed the display curved at a slight angle.
Typically flat-panel displays are built onto thin sheets of glass but the Sony and LG.Philips screens are made on thin sheets of plastic and metal respectively. That allows them to be bent but also introduces a range of other problems such as keeping everything aligned and working while the panel is flexed. Indeed the video of Sony's prototype showed several bad pixels and other problems.
Neither company has said when it thinks the displays will be ready to go on sale but early customers might be attracted to them for reasons other than their flexibility, said Paul Semenza, an analyst with iSuppli Corp., who attended the Society for Information Display conference where they were announced.
"What tends to get forgotten is that these displays are also rugged and lightweight," he said. "Those are valuable properties."
Sony sees OLED technology as important for its future products and is putting a lot of research and development resources behind screens like that unveiled this week.
The screens are different from today's LCD (liquid crystal display) and PDP (plasma display panel) screens in that OLED pixels use an organic material that emits its own light, so no backlight is needed. That means the screens consume less power and can be made thinner. OLEDs also handle fast-moving images better and offer good color reproduction.
At the Consumer Electronics Show in Las Vegas in January the company showed off prototype televisions based on larger, non-flexible 11-inch and 27-inch OLED panels. Thanks to the lack of a backlight the 11-inch prototype was just 11 millimeters thick but displayed a vibrant, colorful image. Sony plans to have its first OLED TVs on sale in Japan this year.
Last week in Tokyo Sony unveiled its latest OLED TV prototypes, which appeared to be close to commercialization. The sets had an integrated digital TV tuner and could also accept a high-definition input via an HDMI (high definition multimedia interface) connector.
