Two new cell phone companies Modu Mobile and zzzPhone have announced plans for build-to-order customizable cell phones.
The foundation of the Modu product will be a small phone designed to slide into special "jackets." These "jackets" are phone exteriors with extra functionality, plus software that instructs the phone about special color schemes and other features. For example, a user might use a "jacket" with a camera in it to take pictures, then replace that with a "jacket" with a QWERTY keyboard for easy text messaging.
zzzPhone on the other hand will be using a build-to-order site similar to Dell's. You use its Web site to choose the features you want, and the company will build it for you. Its base model costs $149. You can choose from a range of colors and add additional features, such as a 7-megapixel camera, TV tuner or GPS for additional cost.
ComputerWorld's article "Who wants a custom cell phone?" covers more details on the two companies, their phones and potential uses.
More information on Modu can be found in the recent EFluxMedia post "Israeli Startup modu Revolutionizes Phone Industry">