Metered Data Plans, Tethering Coming To AT&T June 7th

AT&T has announced that the company will be moving away from their unlimited data plans to a new metered pricing plan for its smartphones and iPads. This comes as bad news for high end users that will now see a cap of 2 GBs/mo for $25 rather than the existing unlimited plan for $30.

The new AT&T plans are setup as follows:

• DataPlus. Provides 200 megabytes (MB) of data – for example, enough to send/receive 1,000 emails (no attachments), plus send/receive 150 emails with attachments, plus view 400 Web pages, plus post 50 photos on social media sites, plus watch 20 minutes of streaming video – for just $15 per month.**  This plan, which can save customers up to 50 percent off their wireless data charges, is designed for people who primarily like to surf the web, send email and use social networking apps. If customers exceed 200 MB in a monthly billing cycle, they will receive an additional 200 MB of data usage for $15 for use in the cycle.  Currently, 65 percent of AT&T smartphone customers use less than 200 MB of data per month on average.
• DataPro. Provides 2 gigabytes (GB) of data – for example, enough to send/receive 10,000 emails (no attachments), plus send/receive 1,500 emails with attachments, plus view 4,000 Web pages, plus post 500 photos to social media sites, plus watch 200 minutes of streaming video – for $25 per month.**  Should a customer exceed 2 GB during a billing cycle, they will receive an additional 1 GB of data for $10 for use in the cycle.  Currently, 98 percent of AT&T smartphone customers use less than 2 GB of data a month on average.

Additional the company offered a new tethering plan, allowing smartphone owners with a compatible phone to use their phones as a data modem. Smartphone customers – including iPhone customers – who choose the DataPro plan have the option to add tethering for an additional $20 per month. Tethering lets customers use their smartphones as a modem to provide a broadband connection for laptop computers, netbooks or other computing devices. Tethering for iPhones will be available when Apple releases iPhone OS 4 this summer.

With the new wireless data plans, pricing for a smartphone voice and data bundle now starts at just $54.99 per month for an individual plan, or $24.99 per month for an additional line on a FamilyTalk plan, $15 per month less than the price of the previous entry level bundle.

For new iPad customers, the $25 per month 2 GB plan will replace the existing $29.99 unlimited plan. iPad customers will continue to pre-pay for their wireless data plan and no contract is required. Existing iPad customers who have the $29.99 per month unlimited plan can keep that plan or switch to the new $25 per month plan with 2 GB of data.

These new metered plans will not affect customers that are currently under contract. They will only take affect should a user upgrade to a new phone, and/or sign a new contract.

Update:  According to the AT&T Facebook page folks on the current $30 smartphone data plan will be able to keep that plan when upgrading hardware. You won't be able to add the tethering option as tethering specifically requires the DataPro plan. But you will be able to keep your unlimited data plan.

Source: AT&T